Wednesday, February 22, 2017

Tony Fernandes's top 10 tips for entrepreneurs.

Tony Fernandes's top 10 tips for entrepreneurs
1) You don’t need to know everything
I came from the music business. I knew nothing about planes. To all the entrepreneurs out there, you don’t need to know everything about what you want to do. It’s all about the idea, it’s about passion, it’s about implementing it.
2) Just do it!
Don’t let anyone tell you that you can’t do it. You’ve got one life, so you can’t press the rewind button and say ‘I wished I had done that.’
So I recommend to all of you out there, just do it. Live your life to the utmost, be positive. If you fail, at least you have tried.
I have failed miserably at Formula One, but I have no regrets because I got to stand with the greats from Ferrari, McLaren, and others.
3) Passion is a key problem-solver
Dreams do come true. Don’t worry about failure. You have one life, make the most out of it. Nine times out of 10, if you have the passion, you will find a way to work through it.

4) Invest in marketing
If you have the greatest idea in the world, please, please, please put some money on marketing. This is because if you don’t put money on marketing, nobody is going to hear about your great idea.
There are so many great ideas that never took off because of a lack of marketing.
Marketing is not about the dollars, it is also about public relations (PR). In AirAsia, we had no money. So I ran around with a red cap on and said controversial things so that the press would always take a picture of me. That was our marketing in AirAsia’s early days.
We have been through so many issues, and marketing played a key role in overcoming them.
Remember SARS (severe acute respiratory syndrome)? At that time, nobody wanted to fly; we all thought we are going to die.
Everyone cut their advertising, but I told my guys not to cut because this was the best time to build our brand. In fact, we tripled our advertising and everyone looked at me and said, “Are you on drugs?” I said, no, it is the best time because no one else is advertising.
When the first Bali bomb attack happened, everyone cancelled their flights. I said to the guys, we cannot let the Bali route die. We must continue to fly.
So we came up with ‘Love Bali’ campaign, giving away 10,000 free seats, and it worked. All 10,000 seats were snapped up in like under one minute. And all those who got those seats told all their friends about it on social media. Your best advertisement is your customers.
5) Leverage social media
When Malaysians get a good deal, they will tell the whole world about it. So the 10,000 people who went and had a good time in Bali, told 10,000 people that they had a good time. That was the early gestation of AirAsia’s social media.
We realised the power of social media very early on, so when Facebook and Twitter came up, we latched onto them. We were early adopters. We now have 32 million people on our various social media platforms, and 7 per cent of our business comes directly from social media.
The Bali campaign taught us that our best advertisements are our customers.
6) Don’t be scared of complaints
Complaints are actually free market research. Someone took the effort to write to you to tell you where things went wrong and how they should be improved. These are things that companies pay a lot of money for consultants to tell them that same thing.
So we treat every email preciously.
7) Focus on one image when it comes to branding
During the early days, there was the word ‘AirAsia’ and a logo of a bird in our branding.
If you look at the top brands in the world, there’s only one image that comes to your mind. When I say “Shell,” you think of the Shell logo. When I say “Coca-Cola,” you think of the word ‘Coke’ in italics, and when I say “Nike,” you think of the swoosh.
So, back to our earlier AirAsia brand, we said drop the bird – we felt it was facing the wrong way anyway – and we used ‘AirAsia’ as our logo. Just one image. Why spend double the money to promote two images?
We also dropped the blue and the green colours. I tried very hard not to go with red, because everyone thinks that I want to be Richard Branson [the Virgin Group founder and Fernandes’ former boss] ... but it was the best colour, so we picked red.
So yes, the colour does make a big difference!
8) Go on the ground
What I used to do – although I don’t do this anymore – was that once a month, I would carry bags, I would be a cabin crew [member], and also at the check-in counter.
I did this for two reasons. The first is that you can’t be an effective CEO (chief executive officer) unless you go on the ground to experience the real situation.
Here’s a true story. The baggage handling team told me that they needed belt loaders. I told them, “No, we can’t buy that as it’s too expensive.”
So one day when I was tasked to carry bags, they put me on one of the Indonesia flights. People who fly with us generally bring their house with them, but people who fly to Indonesia bring their neighbour’s house as well!
So there was a lot of bags. I broke my back in the process, and I told my team that they were right and I was wrong, and let’s buy the belt loaders.
If I didn’t do that [go on the ground] and just sat comfortably in the office, I would have made a wrong decision, damaged a lot of bags, and probably started a union.
The second reason [for going on the ground] is that I wanted to look for talent. I wasn’t looking for the talents from Oxford or Cambridge, I was looking for the Grade 3 SPM [O Levels equivalent] kind of guys who needed a second chance.
9) Never underestimate the potential of your staff
I broke all the rules in terms of hiring people. To me, as long as you have a dream, you can do anything.
There was an ex-cabin crew member – she came up to me one day and told me that her dream was to become a pilot. I told her to go for it.
Then she called me up one day and asked if she could take part in the Miss Thailand [beauty pageant], and I told her okay, as long as I get to use her photographs in our marketing materials.
She won the [Miss Universe Thailand] pageant and recently became a captain – so we are the only airline in the world with a Miss Thailand flying with us.
The moral of the story is that we have such a flat structure that she was able to tell me what her dreams were, and we were able to make a raw diamond into a diamond.
Another one of my boys, a baggage handler in Kuching, told me he wanted to become a pilot. I told him to go for it. He passed all the exams ... he had the top marks in the flying academy. Today, he is a captain.
We have many of such stories at AirAsia.
Your biggest assets, besides your ideas, are your people – because at the end of the day, it is the people who will deliver your ideas.
10) Data is king
We have a huge amount of data that we don’t know what to do with it, but everyone else wants our data ... so we figured it must be something very valuable and there must be an opportunity there.
We are investing in a few ventures. We plan to launch our own version of TripAdvisor, a travel dongle, a new YouTube-type of channel and more – data will be playing an essential role in these ventures. Data will be king. 

Full article @

Friday, June 17, 2016


Style TIME FREEZE adalah trend terkini dalam penghasilan video sama ada video majlis perkahwinan atau lain-lain majlis.

Siapa tahu cara nak buat video TIME FREEZE ni?
Ramai tak tahu. Nasib baik team KAIO Studio dah reveal 'Behind The Scene' dalam video kat bawah ni..

Hasilnya akan jadi seperti video di bawah ini. Terbaik!

Kepada bakal pengantin yang inginkan hasil video sebegini, boleh dapatkan servis cinematografi & videografi daripada diorang.

Harga? Aku tak pasti, kena tanya direct dengan diorang..

Wednesday, June 15, 2016


Cara2 Mengesan Jin Pada Badan Mengikut Pandangan Pengamal Perubatan Tradisional Dari Indonesia :
1. Kalau berada di dalam rumah, muka arah kiblat, dongak ke atas beberapa saat.
2. Pejam mata rapat2, baca Bismillah, dan niat nak tengok jin apa di badan kita. Tarik nafas dengan pelahan.
3. Tundukkan kepala dan dengan perlahan buka kedua2 mata.
4. Lihat bahagian pinggang kebawah.
5. Sekiranya ada jin pada tubuh kita boleh mengetahuinya semasa membuka mata tadi dengan cara mengesan jenama jin tersebut samada Lee, Levi's, Edwin, Lee Cooper, GA Blue, Wrangler dan seumpamanya.
6. Teruskan membaca istighfar, jangan marah.. kalau marah2 dah bukan jin, setan dah tu.

Ampunnn...aku pun copy paste..gurau-gura selepas moreh!



Tuesday, May 31, 2016


Ramai di antara kita suka ambil tahu bagaimana cara orang kaya buat duit. Tetapi tidak ramai yang ambil tahu bagaimana orang kaya ini 'struggle' untuk kekalkan kekayaan mereka. Bak kata pepatah, "NAK BERJAYA ITU SENANG, UNTUK MENGEKALKAN MOMENTUM KEJAYAAN ITU AMAT SUKAR"

Tuesday, May 26, 2015

Food Review: U-Cafe Wangsa Walk - cafe best!

Assalamualaikum wbt..

Kali ni story pasal makanan yang enak-enak di satu cafe best di Wangsa Walk Mall, U-Cafe Wangsa Walk. Pernah pergi ke sana tak? Kalau belum, bolehlah pergi ke sana hujung minggu ni. :-)

Sambil makan dan cuba menu-menu terbaru dan sedap di U-Cafe, sambil kita berchit-chat dengan blogger-blogger yang sempat meluangkan masa pada sesi kali ni.

Kami dihidangkan dengan menu terbaru di U-Cafe Wangsa Walk ni. Nasu Kukus. Sebenarnya, menu ini boleh didapati di mana-mana, tetapi di U-Cafe ni, menjadi istimewa bila nasi kukus ni dimakan dengan ayam goreng berempah istimewa bersama sambal belacal sedap dengan harga hanya RM3!! Mana nak cari makanan dengan harga semurah RM3 di KL kan?

Ayam goreng berempah sedap.

Hidangan berbuka. Ada kurma. Ada kerabu taugeh. Pertama kali makan, sedap!

Sup daging blackpepper. Ada rasa pedas blackpepper. Sesuai untuk juadah berbuka ni.

Chicken boxing.

Selesai menu pertama kami, kami di bawa ke ruang makan di tingkat atas U-Cafe. Untuk makluman, U-Cafe Wangsa Walk ni mempunyai 2 ruang makan, atas & bawah. Yang tingkat atas, boleh memuatkan sehingga lebih 60 orang dalam satu-satu masa.

U-Cafe juga menyediakan pelbagai menu ala-carte, daripada masakan timur hinggalah masakan barat. Boleh pilih mana yang berkenan di hati. Oh ye, menu di U-Cafe adala 100% HALAL, sijil pengiktirafan siap dipamerkan di ruang makan. Jadi, sila makan tanpa was-was.

Kami dihidangkan lebih kurang 20 menu untuk dicuba rasa pada hari tersebut. Sedap-sedap semuanya. Nak tahu menu sedap dan menarik di U-Cafe Wangsa Walk? Jom skrol ke bawah dan sila tahan air liur yang meleleh keluar tu ye.

Combo platter.

Seafood Platter.

Spaghetti Aglio Olia Sea Scallop. Ni mesti kena dengan selera penggemar 'scallop'.

Italian Beef Carbonara with Egg Yolks. Menu ni jadi kesukaan ramai pelanggan di U-Cafe. Enak bangat!

Ala-ala 'dancing fish'..tapi ni 'Flying Fish Rice with Soy sauce'..rangup ikan tu..

Penggemar western food, bolehlah mencuba Signature Combo Mixed Grilled ni. Konfem puas hati dan perut anda.

Lamb Rack.

Buat mereka yang taknak makan menu 'berat', boleh la cuba Cantonese Kuew Teow ni. Sedap.

Ada gak Laksa ni..sedappppnya....

Ruang makan di bahagian atas U-Cafe ni sesuai untuk diadakan majlis-majlis khas, seperti majlis hari jadi, atau meeting untuk kompeni korang. 

Credit foto: JMR23.COM

Oh ye..di bulan Ramadhan nanti, akan ada hidangan istimewa untuk berbuka puasa. Jangan lupa singgah dan menjamu selera di U-Cafe Wangsa Walk semasa berbuka nanti ye.

Alamat U-Cafe Wangsa Walk:
GL-06 Wangsa Walk, Wangsa Avenue,
No 9, Jalan Wangsa Perdana 1, Bandar Wangsa Maju,
53300 Kuala Lumpur, Malaysia
No. Tel: 03 41319686
Facebook: U-Cafe

Alamat U-Cafe Sungei Wang Plaza:
C025, Sungei Wang Plaza, 56100 KL.
Series, sangat berpuas hati dengan menu-menu di U-Cafe Wangsa Walk dengan harga berpatutan. Highly Recommended cafe untuk korang cuba!